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Sir Paul McCartney has utilized artificial intelligence to create what he refers to as the “final Beatles record”, by extracting John Lennon’s voice from an old demo, likely a 1978 Lennon composition called “Now And Then”​​.

What technology did Sir Paul McCartney use to create the “final Beatles record”?
A) Machine Learning
B) Blockchain
C) Artificial Intelligence
D) Quantum Computing

Which song is likely to be the “final Beatles record”?
A) Love Me Do
B) Hey Jude
C) Let It Be
D) Now And Then

Why was the song “Now And Then” initially abandoned during the Beatles reunion in 1995?
A) The Beatles didn’t like the song.
B) There were technical issues with the original recording, and George Harrison refused to work on it due to the sound quality of Lennon’s vocal.
C) The song was lost and couldn’t be found.
D) The song was incomplete, lacking verses.

Bottom Line:
The use of AI technology in the music industry, as demonstrated by Sir Paul McCartney, indicates a potential avenue for marketing AI services or products. It also shows how AI can be used to innovate and create new content from old materials, thereby opening up possibilities for marketing campaigns centered around nostalgia and reunion themes.

Answers to the Multiple Choice Questions:

C) Artificial Intelligence
D) Now And Then
B) There were technical issues with the original recording, and George Harrison refused to work on it due to the sound quality of Lennon’s vocal.

Link to the Article:
Here is the link to the article.

https://www.bbc.com/news/entertainment-arts-65881813